COURSE
Digital Marketing
SEO, paid ads, content strategy, analytics, and growth experimentation.

- Duration
- 8 weeks
- Level
- Beginner
- Format
- Live online
- Topic
- Digital Marketing
- Next cohort
- Dates to be announced
- Fee
- $79
Who it's for
Marketers, entrepreneurs, and communications teams.
Prerequisites
- Basic computer and social media skills
What you'll learn
- Plan a content strategy
- Improve search visibility with SEO
- Run and measure paid campaigns
- Use analytics to guide decisions
PROJECTS AND ASSESSMENT
Learn by building.
Projects
- SEO audit
- Campaign plan with budget and measures
- Growth experiment report
Outcomes
- A marketing plan for a real or sample business
- Confidence reading marketing analytics
Assessment and certificate
Weekly assignments and a final campaign plan review.
Learners who attend the live sessions and complete the required projects and assessments receive a Novatrix certificate of completion. It is not an accredited qualification.
Tools you'll use
- Google Analytics
- Search Console
- Meta Ads
- Figma
CURRICULUM
Full course content when you enroll.
Enrolled learners get every lesson, video, resource, and project in their account, with progress tracking and facilitator feedback.
GET STARTED
Register your interest in Digital Marketing.
We'll confirm the next cohort dates, the schedule, and how to secure your seat. Training a team? Choose “My organization or team” in the form.
- 1Send the form. You'll see a confirmation straight away.
- 2You receive a confirmation email with your reference.
- 3The right person at Novatrix follows up with next steps.

